Business plan rationale example

Consulting services are concentrated primarily in the services industry focusing on industrial, commercial, and governmental products in the Washington, D. They provide a quantitative measurement of change based upon analysis integrity and special expertise. Long Range Vision Our primary service in five years will continue to be management consulting services. Our primary market will include industrial, commercial, trade, professional associations, political organizations and advocacy groups.

Business plan rationale example

Recommendations To analyze a case, you need to apply what you've learned to each of these areas. We offer a summary of the steps you can take to analyze the case material for each of the eight points we just noted. Analyze the company's history, development, and growth.

business plan rationale example

A convenient way to investigate how a company's past strategy and structure affect it in the present is to chart the critical incidents in its history - that is, the events that were the most unusual or the most essential for its development into the company it is today.

Some of the events have to do with its founding, its initial products, how it makes new-product market decisions, and how it developed and chose functional competencies to pursue. Its entry into new businesses and shifts in its main lines of business are also important milestones to consider.

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Identify the company's internal strengths and weaknesses. Once the historical profile is completed, you can begin the SWOT analysis. Use all the incidents you have charted to develop an account of the company's strengths and weaknesses as they have emerged historically.

Examine each of the value creation functions of the company, and identify the functions in which the company is currently strong and currently weak. Some companies might be weak in marketing; some might be strong in research and development.

Make lists of these strengths and weaknesses.

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The SWOT checklist gives examples of what might go in these lists. Analyze the external environment. The next step is to identify environmental opportunities and threats.

Here you should apply all information you have learned on industry and macroenvironments, to analyze the environment the company is confronting.

business plan rationale example

Of particular importance at the industry level is Porter's five forces model and the stage of the life cycle model. Which factors in the macroenvironment will appear salient depends on the specific company being analyzed.

However, use each factor in turn for instance, demographic factors to see whether it is relevant for the company in question. Having done this analysis, you will have generated both an analysis of the company's environment and a list of opportunities and threats.

The SWOT checklist lists some common environmental opportunities and threats that you may look for, but the list you generate will be specific to your company. Evaluate the SWOT analysis. Having identified the company's external opportunities and threats as well as its internal strengths and weaknesses, you need to consider what your findings mean.As just mentioned, the purpose of the case study is to let you apply the concepts you've learned when you analyze the issues facing a specific company.

This business plan is for a management consulting firm which intends to operate as a "virtual corporation." This will allow the firm to engage independent contractors with various skills and experience to meet the changing needs of their clientele.

Explanation of the logical reasons or principles employed in consciously arriving at a decision or benjaminpohle.comales usually document (1) why a particular choice was made, (2) how the basis of its selection was developed, (3) why and how the particular information or assumptions were relied on, and (4) why the conclusion is deemed .

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This article is part of a series on how to write a great business plan. The Executive Summary is a brief outline of the company's purpose and goals. While it . Mindspark Interactive. Help Uninstall EULA Privacy Uninstall EULA Privacy. A rationale is the articulation of the reasons for using a particular literary work, film, or teaching method.

Entrepreneur Background[ edit ] The Gulf War never fully ended because no armistice formally ended it. As a result, relations between the United States, the United Nations, and Iraq remained strained, although Saddam Hussein issued formal statements renouncing his invasion of Kuwait and made reparations payments for Kuwait.
Project Modifications to CIP Standards While it can be tough to fit on one or two pages, a good Summary includes:

Minimally, a rationale should include: a bibliographic citation and the intended audience.

Rationale Of A Business Plan | Plan Your Work, Then Work Your Plan